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Under the concept of “Speed and Intelligence,” the EDIFICE line of analog metal watches evokes a sense of velocity and energy with the movement of its hands and a distinctive watch face. With the electronics technology that Casio has developed over many years, the lineup featuring innovative chronographs that measure time in many ways using multiple moving hands and disk-shaped indicators has been created. The EQS-1100DB, released this year, is a high-performance solar-powered analog chronograph that also features a 1/1000-second stopwatch function with a distinctive multi-dimensional design. Red Bull Racing’s Team Principal, Christian Horner said, “We are delighted to continue the partnership between Red Bull Racing and Casio, and to build an even stronger cooperative relationship than last year. We pursue a high level of technology development, innovative ideas, and speed in everything we do. I’m confident that collaborating with a brand that embodies these concepts will bring benefits to both Casio and the Red Bull Racing team.” Red Bull Racing not only has a youthful image and energy, but also strives to achieve the fastest speed for its race cars through outstanding technology development capabilities. It also pursues the strategy of obtaining victory by leveraging the collective wisdom of the team. Casio believes that these qualities are a perfect match for the EDIFICE brand concept, and has been an official partner of Red Bull Racing since 2009. The company is honoured to be able to support the drivers Sebastian Vettel, who is the current world champion, and Mark Webber, and the rest of the Red Bull Racing team, for the third consecutive year.
Happenings

Casio Continues Official Partnership With Red Bull Racing

IN Casio, Edifice, Red Bull, F1

Casio Computer Co., Ltd., announced today that it will continue its partnership with the Red Bull Racing Formula One team throughout the 2011 season.


This will be the first visit to the circuit by an FIA GT Championship, with the GT1 World Championship joining the highly successful ADAC Masters Weekend, which is one of the most popular national GT events on the German motorsport calendar, attracting over 32,000 spectators in 2010.
Motorsports

Sachsenring To Host German Round Of The FIA GT1 World Championship

IN Sachsenring, Germany, FIA, GT1

The German round of the FIA GT1 World Championship has been confirmed and will take place at the 3.6km Sachsenring circuit, the home of the German MotoGP event, from 13 to 15 May 2011.


After a highly successful first season, the 2011 FIA GT1 World Championship will begin as it did in 2010, in Abu Dhabi at the end of March. As well as the event in the United Arab Emirates, the events in Algarve, Silverstone, Navarra, Paul Ricard and San Luis are all carried over from the inaugural season. The four new tracks on the 2011 calendar include Zolder (Belgium), Sachsenring (Germany) and Curitiba (Brazil), with the GT1 World Championship heading into new territory in September with a race in China, at the Ordos International Circuit.
Motorsports

China And Russia Added To The FIA GT Championships for 2011

IN China, Russia, FIA, GT1, GT3

The 2011 calendars for the FIA GT1 World and GT3 European Championships have been announced by the FIA World Motor Sport Council with two new events in key markets for luxury and sports car manufactur


It was Tomas Enge who held the lead from pole position as the 22 car grid thundered along the main straight into the first corner. Everyone made it around the Senna S with Peter Dumbreck in the No. 23 Sumo Power Nissan GT-R holding onto the rear of the leading Aston Martin, while Clivio Piccione in the No. 10 Hexis Aston Martin was being pressurised by the No. 2 Vitaphone Maserati of Enrique Bernoldi, with the Brazilian sweeping into third place on lap 2. Starting from the back of the grid, the No. 5 Matech Ford of Richard Westbrook was on the move early on, moving up four places in the first three laps and a further three places by lap 9 in his attempt to get ahead of the No. 1 Vitaphone Maserati of Andrea Bertolini. Bertolini was holding a points scoring position in ninth place, which became 10th when he was passed by the Triple H Team Hegersport Maserati of Daniel Serra.
Motorsports

2010 FIA GT1 Round 9 - Interlagos

IN FIA GT, GT1, Interlagos

Brazilians cheer home win for Bernoldi and Negrao!


Specialist engineers from Ford and M-Sport have co-operated closely in the development of this 1.6-litre engine, with highly-respected French tuner Pipo Moteur bringing additional expertise to the power plant.
Motorsports

Ford Fiesta RS WRC

IN Ford, Fiesta, WRC, Rally, Fiesta RS, EcoBoost, FIA

You might have seen Ford's all-new Ford Fiesta RS WRC car in our recent 2010 Paris Motor Show article where it made its first appearance. We bring you the full story and more pics!



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